When you have a game that is good, there is no need for fake gameplay and special effects. One of the things that made this possible is the game’s advertising strategy. When it comes to country shares, China, Japan, the United States, South Korea, Taiwan, and Germany are in the lead. Note that these numbers refer only to the mobile version of the game. What takes years for most mobile games, Genshin Impact did in a matter of months. Soon, it became the best game of 2020 and received Google Play’s annual Best Game award.Īs of October 2022, the game reached $2.9 BILLION in revenue. Note that the numbers are probably climbing as I’m writing this.Īfter the game generated $60 million just one week after its release, it was clear – we have a gaming phenomenon. Now brace yourself for the crazy part – the revenues. Get 3 days of free access to all features as well as 10% off AppMagic by clicking on this link. Unless otherwise stated, data in this article comes from AppMagic, a leading mobile app intelligence platform. Platforms: Android, iOS, Microsoft Windows, PS4, PS5, Nintendo Switch Let’s start with some basic information about Genshin Impact. It was released in September 2020 and up to this moment – everyone has heard of this game.

Genshin Impact is one of those games that push limits. The game became an instant success, but its money-making process got a lot of criticism.įor this reason, I’ve analyzed how the game works, the monetization trends it follows, and how players really feel about it. These are just some of the terms that surround the discussion on Genshin Impact monetization.

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